The Quiet Surge: What $148 B in Alternative Fundraising Says About Where Wealth Is Headed
- Johannes Ernharth
- Nov 6, 2025
- 3 min read
Advisors who think “alternatives” are niche may soon find themselves on the outside looking in.
The Trend Beneath the Headlines
According to AltsWire, alternative-investment fundraising surpassed $148 billion year-to date, driven by steady inflows to private real estate, private credit, and infrastructure strategies. Even as public markets remain volatile, institutional and accredited investors continue to reallocate toward income-oriented, inflation-resistant assets that offer longer term stability.
This momentum is not isolated to institutional capital. It’s being reinforced by what the ultra-wealthy are doing next.
When Family Offices Move, the Market Watches -- and Follows
Goldman Sachs’ 2025 Family Office Investment Insights shows that global family offices— managing billions in long-term, patient capital—still allocate roughly 42 percent of portfolios to alternative assets, including private equity, private real estate, infrastructure, hedge funds, and private credit. Notably, 56 percent invest in private infrastructure and 44 percent invest directly in private real estate, signaling continued conviction in tangible, yield-producing assets. Nearly three-quarters also invest in the private investment secondary market, a sign of sophistication and appetite for liquidity-managed private exposure.
While these families may be at the top of the wealth pyramid, their behaviors set the tone for the high-net-worth clients most advisors serve next. Investment themes that start in family offices often cascade downstream to millionaire and multi-millionaire clients seeking to emulate institutional discipline without institutional bureaucracy.
What This Means for RIA and CPA Firms
Family offices often lead successful investment trends that are followed downstream to the higher net worth of more modest net worth, for good reason. The rapid movement of capital toward private real estate equity and debt is reshaping what those high-net-worth clients expect from their advisory teams. Advisory firms are increasingly being asked not only to introduce fresh private investment ideas for portfolios, but also to help clients navigate how and where real estate fits within their broader tax, retirement, and estate strategies. For RIAs, integrating real estate–based alternatives can enhance client retention and differentiation in an increasingly commoditized investment environment. For CPA firms, building relationships that responsibly address the growing demand for private real estate and debt offerings represents an opportunity to strengthen advisory depth and coordinate more effectively with proven real estate experts and wealth managers on complex client transactions.
RCX Capital helps RIA and CPA organizations evaluate and access institutional-quality private real estate opportunities—whether through direct participation, Delaware Statutory Trusts (DSTs), or private real estate equity and debt funds sponsored by premier firms such as Walker & Dunlop.
Our platform streamlines RIA mandated due diligence, supports suitability alignment, and helps professionals deliver more integrated, outcome-driven strategies for their clients.
We focus on curated, right-sized private real estate equity and debt opportunities that remain nimble, transparent, and client-aligned, avoiding large institutional vehicles built for mass distribution that often trade quality and flexibility for scale.
By emphasizing selectivity, depth of review, and structural simplicity, RCX enables advisors and their clients to access institutional-caliber investments, without institutional complexity.
Built for Advisors to have Confidence and Clear Options
As family offices deploy into private markets, their decisions shape what tomorrow’s affluent investors will request. Advisors who build fluency in private real estate, credit, and other alternative structures today will be best positioned to serve the next generation of wealth tomorrow.
Contact us for more info on how we help RIAs, CPAs, and other advisors confidently navigate complex real estate decisions with clarity and discipline.
This is not an offer or solicitation to buy or sell any securities.
Some of the risks related to investing in commercial real estate include, but are not limited to: market risks such as local property supply and demand conditions; tenants’ inability to pay rent; tenant turnover; inflation and other increases in operating costs; adverse changes in laws and regulations; relative illiquidity of real estate investments; changing market demographics; acts of God such as earthquakes, floods or other uninsured losses; interest rate fluctuations; and availability of financing. Investments in real estate or real estate securities are not guaranteed and have the potential to suffer losses.
This site provides brief and general description of certain tax strategies including Opportunity Zones, Sections 1031, 1033, and 721 Exchanges. There are various risks related to purchasing securities as part of any planning strategy, including tax complexity, illiquidity and restrictions on ownership and transfer. RCX Capital Group and its representatives do not provide Tax Advice. Because each prospective investor’s tax implications are different, all prospective investors should consult with their tax advisors.
